مروان أ.
Overview
Graphic Designer | Branding & Visual Identity Expert
With 9 years of experience in brand identity design, I help purpose-driven businesses build impactful and timeless brands. I specialize in creating cohesive visual identities — from logos and color systems to complete brand guidelines — that communicate clarity, consistency, and confidence.
I collaborate with clients who understand the value of design as a strategic investment in their business growth. My process blends creative vision with strategic thinking, resulting in brand experiences that are both visually compelling and commercially effective.
In addition to brand design, I offer:
• Web Design – Crafting responsive, user-focused websites with intuitive layouts and strong visual aesthetics.
• brand stories for digital platforms.
Proficient in Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere Pro, After Effects) and familiar with web design tools like Figma and WordPress. Passionate about delivering creative solutions that elevate brands .
Tools
Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Canva
Top Skills
Branding & Identity • Design Strategy • Graphic Design • Visual Identity • Logo Design
The Intersection of Technical Precision & Digital Strategy
I am a Brand Identity Architect and Graphic Designer with a focus on building scalable, high-impact visual systems. My approach is rooted in the belief that great design isn't just felt—it’s engineered. I specialize in transforming business concepts into professional identities that are mathematically balanced and commercially functional.
Core Expertise
Technical Branding: I don't just design logos; I build brand systems. Using geometric grid analysis (baselines, mean-lines, and ascenders), I ensure every visual element is structurally sound and perfectly scalable for any medium.
Digital Conversion & UX: I bridge the gap between aesthetics and business growth. By designing functional websites and landing pages—specifically for the retail and real estate sectors—I prioritize user action through integrated tools like WhatsApp API and direct-call interfaces.
Strategic Market Positioning: I help brands avoid market saturation. My work includes conducting deep-dive research for unique brand naming and implementing technical SEO metadata to ensure my clients’ identities are as discoverable as they are beautiful.
Selected Achievements
Shozko Branding: Orchestrated the complete visual identity for Shozko, moving from basic concepts to a professional, grid-based system that defines the brand's modern retail presence.
Real Estate Portfolio: Developed innovative naming conventions and visual strategies for high-end real estate ventures, ensuring a distinct competitive edge in a crowded market.
E-commerce Optimization: Designed and launched specialized commercial websites (such as car toy retail) that replaced traditional, high-friction forms with instant-contact triggers, significantly improving customer engagement.
Work History
Senior Brand Design Strategist at Shozko
2026–Present
Senior Graphic Designer at Brush
2022–2023
Senior Graphic Designer at Monglish
2019–2021
Freelancer at Wideworld Sites
2016–Present
Education
Alexandria University
Bachelor's degree 2023