Mahmoud G.

Full-time | Remote | May 2025 – Present

Responsibilities:

• Developing and implementing comprehensive marketing strategies to enhance

brand awareness and drive growth.

• Managing paid advertising campaigns on Facebook, Instagram, and Google with a

focus on high ROI.

• Collaborating with creative teams to produce engaging marketing content.

• Overseeing social media accounts and creating content calendars.

• Analyzing campaign performance and applying data-driven optimizations.

• Leading the marketing team and maintaining client communication.

• Conducting market research and competitor analysis regularly.

Digital Marketing Specialist – Gross Up Agency

Full-time | Remote | April 2024 – April 2025

Responsibilities:

• Planning and executing paid ad campaigns on Meta, Google, TikTok, and Snapchat.

• Creating detailed performance reports and recommending strategic improvements.

• Working with the creative team to design high-converting landing pages and ad

creatives.

• Building advanced targeting strategies based on business objectives.

• Managing multiple client accounts while achieving performance KPIs.

• Conducting A/B testing on ad creatives and landing pages to improve conversion

rates.

Full-time | Remote | November 2022 – April 2024

Responsibilities:

• Creating and managing social media marketing campaigns for diverse industries.

• Running and optimizing ad campaigns on Meta Ads Manager and Google Ads.

• Implementing SEO strategies to improve organic search performance.

• Working directly with clients to align marketing goals and execution.

• Preparing performance reports and optimizing marketing funnels.

• Supporting email marketing workflows and landing page development.