An Art Director with expertise in cross-functional experience, critical thinking, visualization & problem-solving.
Has a proven track record of leading creative teams and delivering high-quality results beside coaching, training and lecturing about graphic design fundamentals.
Acquires marketing and multimedia skills, including video editing & copywriting in addition to web interface designing, blending creativity with strategic thinking for successful contributions as Art Director, Senior Graphic Designer and Head of Creative Services.
Has a strong understanding of design, marketing and technical aspects.
▪ Conceptualized and designed architectural plans and visualizations including residential, commercial and mixed-use building, ensuring client satisfaction and project approvals.
▪ Oversaw offline & online marketing activities, contributing to securing local new projects.
▪ Created impactful marketing materials and presentations.
▪ Developed and executed branding and marketing campaigns for startups, leading to increased brand awareness, increased website traffic by 15-25% and lead generation by 10-20%.
▪ Managed social media content creation and scheduling increasing followers, engagement rate, as well as website clicks.
▪ Designed high-quality visuals & media assets for various platforms and created 3D architectural designs as booths for public occasions and exhibitions.
▪ Built and led a high-performing design team, delivering impactful design solutions for diverse businesses.
▪ Developed and implemented creative marketing strategies for various businesses, leading to increased brand visibility, sales and customer engagement.
▪ Played a major key role in shaping the brand identities and visual aspects of multiple businesses.
▪ Mentored junior designers, fostering their professional growth and skill development.
▪ Lectured design courses to Al-Manara University students, cultivating future design talent.
▪ Consulted on website interfaces experience (UX) design.
▪ Conceptualized, produced, and oversaw the creation of high-end videos content for various platforms, and led a team of creatives to deliver exceptional media visuals and results.
▪ Developed compelling copywriting materials in both Arabic and English and supervised a team of copywriters to ensure consistent delivery of high-quality copy that meets client needs.
▪ Delivered high-impact design solutions, creating impactful visuals and marketing materials that supported social media and digital efforts.
▪ Created and edited compelling video content for various marketing purposes.
▪ Mentored and edited architectural visual outcomes ensuring high-end production.
▪ Helped building the company’s startup path by delivering comprehensive designs, digital marketing plans, copywriting, and content creation.
▪ Led and coordinated design projects efficiently, ensuring on-time delivery and client satisfaction.
▪ Created high-end video content for various platforms and various media & marketing plans.
▪ Oversaw teams of creatives including designers and copywriters ensuring high-quality production.
▪ Contributed to comprehensive digital marketing strategies across various online platforms.
▪ Created high-quality design assets, compelling copywriting materials, and engaging social media content.
▪ Provided social media and marketing visual guidance to reach better product selling.
▪ Conceptualized and designed impactful visuals to support marketing and branding initiatives.
▪ Developed and created copywriting content for various marketing materials.
▪ Created packaging and prints that aligns with the brands voice reaching a better visual experience.
▪ Provided freelance design services for local businesses, encompassing branding, visual identities, social media design, posters and architectural projects .
▪ Created effective packaging designs and impactful prints and layouts.
▪ Conceptualized and visualized architectural 2D & 3D designs for residential & commercial projects.
▪ Provided architectural visualization, presentations and training to students for academic purposes.
▪ Established a strong foundation in design principles through hands-on experience as a junior designer.
▪ Leveraged technical expertise to assist with software and hardware troubleshooting.
▪ Combined design learning with technical expertise, contributing as a Graphic Design Trainee and Technical Assistant.
Tishreen University, Lattakia , Syria