Seasoned Marketing Manager with over 8 years of experience in spearheading comprehensive digital strategies to increase brand visibility and drive growth. Seeking to leverage expertise in marketing innovation and strategic leadership in a dynamic organization.
December 2023 - Present
Strategic Leadership: Engineered and executed a digital marketing strategy using advanced analytics and targeted content marketing, increasing customer engagement by over 40% within six months.
Innovation and Process Optimization: Implemented marketing automation tools, enhancing campaign efficiency by 20%, reducing overhead, and expanding reach.
Stakeholder Collaboration: Coordinated with sales and product teams to align marketing strategies with business objectives, boosting cross-departmental initiative success by 30%.
June 2020 - October 2023
Market Insights: Led comprehensive market research to identify emerging trends, facilitating the launch of three new product lines and increasing market share by 15%.
Customer Relations and Retention: Designed and implemented a customer loyalty program, enhancing repeat customer rates by 25% and significantly improving overall customer satisfaction.
April 2015 - Present
Multi-Channel Marketing Initiatives: Developed and implemented a marketing campaign across social media, email, and web platforms, increasing brand awareness by 50% across targeted demographics.
Event Management and Promotion: Managed over 20 industry-related webinars and trade shows annually, significantly increasing customer engagement and contributing to an average yearly sales increase of 30%.
Creative Content Development: Directed the creation of compelling, SEO-optimized content for blogs and social media, improving web traffic by 70% and enhancing organic search rankings.
Computer Science | Arabic Open University | 2013- 2015
Unilever Digital Marketing Analyst, 2024
Google Digital Marketing & E-commerce, 2024
Meta Marketing Analytics, 2024
Meta Social Media Management, 2024
ILLINOIS Digital Marketing, 2024
IBM Data Analyst, 2024
Advanced Google Analytics Certificate, 2020
Foundations of Project Management Certificate, 2023
Certified in the Governance of Enterprise IT (CGEIT), 2021
Project Management Professional (PMP), 2021
ScrumMaster Certified, 2019